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Award: Graphite Pencil

Graphite Pencil / Film Advertising / TV Commercials 41-60 seconds / 2019

We were tasked with finding a way to celebrate the launch of iPhone X, the biggest change to iPhone yet. To do this, we focussed on one of its most revolutionary new features - Face ID. Mobile facial recognition technology that allows you to unlock your device with just a look. This film is about a young girl who discovers her new power, and then decides to use it on more than just her iPhone. The result is a magical adventure with stunning practical effects that transforms her whole world with just a look.

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