72 Posters for High School Sumo Tournament
Award: Wood Pencil
Wood Pencil / Art Direction / Art Direction for Poster Advertising / 2019
High school sumo is a low-profile sport and less popular. Therefore, the population of players has been decreasing year by year. In order to continue the historic sport tournament, we have to increase the player population.
So we produced tournament posters as cheer posters for every 72 participating schools. Based on the thinking that "the main role of the tournament is not itself but the participating schools".
The posters were displayed on the tournament venue. By using vivid coloring and dynamic design, we revamped image of sumo club and appealed to the audience with very attractive.
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