D&AD Impact Open for Entry | Extended Deadline: 15 Aug D&AD Impact
Extended Deadline: 15 Aug

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Friendshit

Award: Wood Pencil

Wood Pencil / Branded Content & Entertainment / Fiction Film 5-30 mins / 2018

Friendshit is a hilarious story about a girl who tries her best to make friends at her new school, with help from her bestie. When all else fails, she resorts to the the mobile banking app K PLUS to save the day. The film reached one million views in three hours, while downloads of the app rocketed by 28% within a day.

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