• Loading…

Creative Direction of Port Magazine Issue 18

Award: Wood Pencil

Wood Pencil / Magazine & Newspaper Design / Independent Magazines / 2017

Brief:
Port magazine asked us to oversee creative direction of the Spring Summer 2016 issue. The brief was to retain the main aesthetic identity of the magazine whilst bringing new and unexpected visual solutions to regular features and in-depth stories alike. The overall objective was to revitalise the magazine's appearance and present the reader with bold, innovative and engaging stories.

Solution & Cultural Context:
Port's visual approach is key to its identity; retaining the magazine's basic structure and grid we commissioned strong, directional, sometimes playful photography throughout. Examples include the Collections fashion story, shot as one long continuous story; the striking story on the Arcosanti commune; and luxury watch story featuring a naked, sometimes drooling baby. We utilised loose, hand-inked section titles to have more organic elements contrasting with the photography and formal type grid.

Audience & Distribution:
Target audience is the educated, intelligent man with an interest in literature, architecture, design, fashion and culture.
Bi-annual title.
International distribution to newsstands and subscribers.
Circulation approx 30,000.

Register Now to
Keep Reading

Once registered you will have access to this article and all other feaures, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.

Register Now
Why Register? Swipe to hide

Why Am I Being Asked
to Register?

We'll ask you to provide a few details about yourself, your current role and what you do. We won't share your information with other parties and won't spam your mailbox.

This site contains over 50 years’ of award winning work, articles, interviews and case studies. Register to gain full access to everything.

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again