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Be Harder

Award: Wood Pencil

Wood Pencil / Film Advertising / TV Commercials 21-40 seconds / 2017

Von Miller, the Denver Broncos linebacker looks to answer the question of how, if Old Spice Sweat Defense keeps him from sweating, will he still know if he's working hard enough? The answer is to do such things as tying his shoelaces together, sticking his arm into a hornet nest, doing the limbo and going through airport security, all while still on the playing field.

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