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Old Spice - Smell 'Em Who's Boss

Award: Graphite Pencil

Graphite Pencil / Film Advertising / TV Commercial Campaigns / 2017

Once there was a man who wanted to be the man. But he lacked the confidence to be the man. Then along came Old Spice Desperado and Swagger. Soon that man smelled like the man. Not just the man but a better smelling version of the man. Are you as confused as we are?

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