Noise
Award: Wood Pencil
Wood Pencil / Film Advertising Crafts / Sound Design for Film Advertising / 2017
The Times and Sunday Times are iconic titles which share a name but operate as separate entities – this campaign was the first time they communicated as one seven-day proposition. Both publications enjoy high awareness, but are part of a highly competitive category. We wanted to distil the shared DNA of the two titles to make them feel unmissable in our audience’s daily quest to keep moving forward, armed with all the information and insight they need to thrive at work and play.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.