We were tasked with creating a light hearted animated film that speaks to merino wool’s versatility and educate the audience on the key benefits of the natural fibre. Warmth, odour resistance, heat regulation and breathability. The film titled The Innovator journeys through the ages and offers a unique experience on how wool has been used - and continues - to clothe our society in everyday life.
- Lucas Brooking
Computer Graphics Artist
- Doug Willinson
- Gareth O'Brien
- Erica Ford
- The Woolmark Company
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