Throughout the entire process Code and Theory and The Outline worked closely together to understand The Outline’s needs and requirements, as well as to harmonize designs into a new and unique storytelling format. They established a system that puts the story at the center of the post. In other words, the story determines the format; not the other way around. The Outline is built on an entirely new kind of publishing platform. All previously held notions of publishing design and formats have been challenged and modified.
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