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mt expo 2015

Award: Black Pencil

Black Pencil / Spatial & Experiential Design / Trade Show & Exposition Design / 2016

This is an exhibition and sale of Washi tape ‘mt’. It is growing popular among craft lovers to use ‘mt’ to decorate their personal belongings. We aim to introduce customers many aspects of ‘mt’ in a unique way. To spotlight the wide variety of the products and its colors and patterns, we decorated the whole venue by ‘mt’ and turned it into a gallery full of fun & surprises like a toy box. There were 80,000 tapes hanged from the ceilings and ‘mt’ dotted cars parked beside the shop. ‘mt’ tapes had been provided free to the customers for them to experience ‘mt’ in their own creative ways.

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