• My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

Safety Truck

Award: Graphite Pencil

Graphite Pencil / Outdoor Advertising / Ambient / 2016

Overtaking is the main cause of traffic accidents in Argentina’s one-lane roads. With Samsung’s Safety Truck we want to make sure that drivers can safely overtake the truck and consequently reduce the amount of accidents.
Samsung Safety Truck is a truck with a camera installed at the front, that wirelessly sends its images to 4 LCD screens placed at the back, allowing the drivers behind the truck to see what’s coming ahead on the road and helping them to perform a safe overtake.

  • Safety Truck
  • Safety Truck
  • Safety Truck

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again