• My basket
    Quantity
    Price
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

The World's First Soap Bus Ticket

Award: Yellow Pencil

Yellow Pencil / Media / Use of Direct Media / 2016

The Asiri Hospital Group, wanted a way to decrease frequency of illnesses by bringing hygiene to the forefront. In Sri Lanka everyone rides the bus; often cramped and overcrowded it becomes the ideal environment for germs to spread. Washing hands can eliminate the potential health risk, however most public washrooms do not have soap. So we developed the world’s first ‘Soap Bus Ticket’. Now, on busses passengers did not just receive a piece of paper they got a ticket that acts as a disinfectant when used with water. Promoting a healthier nation, and good daily habit.

  • The World's First Soap Bus Ticket

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.