Newcastle Band of Brands
Award: Yellow Pencil
Yellow Pencil / Integrated & Innovative Media / Integrated - Large Business (over 500 employees) / 2016
Band of Brands democratized big game advertising, leveling the playing field to give tiny businesses a chance to be seen on the largest marketing stage of all. Once again, we proved you don’t need big bucks to build big buzz. Football is a team sport. Now, marketing is too.
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