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Creativity Top 5

Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Animation for Film Advertising / 2016

Creativity Top 5 is a webcast that covers the five most interesting things happening in the advertising industry each week. They spotlight great ads and campaigns, but they also cover forward-thinking ideas that make a splash. The new intro we created pays homage to the artists who create that work. We surveyed the creative world for new art forms, discovering some interesting crafts and technologies that sprung up in recent years, such as light painting, knit bombing, and 3D printing. We paired these art forms with various animation styles to build a story showcasing over a dozen techniques.

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