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Geometry of Pasta

Award: Wood Pencil

Wood Pencil / Packaging Design / Packaging Design / 2015

Following the success of the Geometry of Pasta, a cookbook designed by Here Design, the idea was extended to create a range of pasta and sauces made in partnership with artisanal Italian producers. The collection is made from the finest ingredients and draws on the best of Italian regional cuisine, from authentic bronze-drawn pasta to celebrated wild game sauces. Here designed the packs and sauces with graphic black and white patterns made up of illustrative pasta shapes. The black and white images are presented at true scale, to help customers choose the right shape to match the right sauce.

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