• My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

niko and… Essential Dictionary

Award: Yellow Pencil

Yellow Pencil / Graphic Design / Catalogues & Brochures / 2015

Clothing retailer niko and… operates 150 stores across Japan, Hong Kong and Korea. For the opening of its flagship store in Harajuku, Tokyo, Plug-in Graphic designed an internal training booklet in the format of a dictionary. The humorous booklet offers words to describe different styles, each appropriately accompanied by products. Though originally designed for internal use, the booklet soon became a buyable product due to overwhelming demand from customers.

  • niko and… Essential Dictionary
  • niko and… Essential Dictionary
  • niko and… Essential Dictionary

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again