• D&AD Awards 2018
    Extended Deadline 28 Feb
  • Extended Deadline
  • 28 February
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Unlimited Gravy

Award: Wood Pencil

Wood Pencil / Graphic Design / Posters (Graphic Design) / 2015

In the Philippines, it's almost impossible to eat KFC chicken without its trademark gravy. Filipinos love it so much that the fast food chain offered unlimited gravy. In KFC stores, gravy is poured from a pitcher not just on chicken, but also on mashed potato, fries, even on rice. This poster illustrates what customers love about KFC: unlimited gravy that keeps on pouring.

  • Unlimited Gravy

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