True North set about engaging professionals to provoke discussion around the role brand plays in their organisation. They sent out flipcharts intended to provide exercises around internal engagement and brand alignment. Recipients could use the flipcharts to lead their own workshops, exploring opportunities for brand alignment and stimulating debate around the relationship between brand and business.
Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.