Pierre Hermé Paris
Award: Yellow Pencil
Yellow Pencil / Packaging Design / Packaging Design / 2014
These three designs were created to package the Ispahan, a macaroon that is one of Pierre Hermé’s most well-known pastries. Using a study of hand-moulding, we designed the packages with smooth joint-free curves and a delicate white texture so that they wrap the Ispahan in a fluid, curvaceous body, as if it were made of dough pressed lightly by a single touch.
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