• Loading…

evo Fabuloso Pro

Award: Wood Pencil

Wood Pencil / Graphic Design / Catalogues & Brochures / 2014

A new sub-brand for evo Miracle Hair called Fabuloso Pro. A new hair colour product category for hair salons. Our brief to ourselves, make the prettiest instruction manual ever created, stand out from the crowd, reinforce the cheeky/creative brand ethos of Evo and engage the reader. Solution: Distinguishing this brand from the 'more of the same' competition with written words oozing personality, large type that engages the reader by breaking up a complex message into easy to digest sections. A celebration of colour and texture in a monotone world.

  • evo Fabuloso Pro
  • evo Fabuloso Pro
  • evo Fabuloso Pro

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again