Motorcyclists account for just 1% of kilometres travelled in the state of Victoria, but 17% of fatalities. Speeding is the biggest cause of this trauma, so this commercial demonstrates that exceeding the speed limit by a small amount can be fatal. By dissecting a real crash it shows graphically that just 8 km/h is the difference between life and death.
Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.