Project Re: Brief
Award: Wood Pencil
Wood Pencil / Branding / Digital Brand Expression / 2013
Despite almost two decades of innovation online, display ads are still seen by the advertising industry as a periphery medium; a space too small for big ideas. So we put display to the ultimate test. We took some of America’s greatest ads, dating as far back as 1962, and partnered with the legendary creatives behind them to re-imagine them for mobile. Even advertising’s biggest ideas can fit in advertising’s smallest spaces.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.