Faktum Hotels
Award: Wood Pencil
Wood Pencil / Art Direction / Art Direction for Digital Advertising / 2013
Gothenburg has about 3,400 homeless people. Most of them find a roof over their heads with a friend or at a refuge, but some sleep in the open air. We chose ten of the places where they might spend the night and made it possible for visitors of this website to book them, just like they would book a hotel room online. The money goes to Faktum’s work for homeless and socially vulnerable people.
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