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Ukulele

Award: Wood Pencil

Wood Pencil / TV & Cinema Advertising / Cinema Commercials 41-60 seconds / 2012

This spot, a classic tale of boy meets girl, is set in a suburban train station, and shows a boy trying to catch the eye of the girl on the opposite platform by singing a spontaneous song about her. ‘Ukulele’ reminds people what it feels like to meet someone you’re attracted to for the first time. It celebrates what match does every day – bringing people together to start their own love stories.

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