Warm Red
Award: Wood Pencil
Wood Pencil / Packaging Design / Packaging Design / 2012
The brief was to create a bespoke Christmas gift for our clients, suppliers and friends. The gift needed to be desirable, demonstrate our creative thinking and have reference to design. We came up with a bespoke gift box based on an enlarged ‘Warm Red’ Pantone chip. The colour split between the red and white conceals the join between lid and base. Inside is a bottle of mulled red wine. The message on the bottle reads: ‘Add a touch of colour to your cheeks this season, with a glass (or two) of mulled wine.’ – referencing the 'Warm Red' colour chip.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.