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Quick Draw Wins

Award: Wood Pencil

Wood Pencil / Outdoor Advertising / Poster Advertising Campaigns / 2012

The brief was to promote Pictionary, the game in which players guess words from drawings. We recreated the fun of playing Pictionary, where winning depends on how quickly you can draw, through ads featuring drawings. Guess them right and you’ll get the message. These posters were placed in toy stores to help Pictionary stand out from the sea of games on the shelves.

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