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Wonderful World

Award: Yellow Pencil

Yellow Pencil / Film Advertising Crafts / Use of Music for Film Advertising / 2012

This trailer features the BBC’s David Attenborough as a voice-over. As we hear his famously distinctive narration, we see the awe-inspiring shots of animals and nature that the corporation has broadcast over the years. However, when edited together over the music, we slowly realise that the words form the recognisable lyrics to Louis Armstrong’s ‘Wonderful World’. Aptly enough, we then see a caption that reads: ‘It’s a Wonderful World, watch it with us. BBC1.’

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