Audi A1 ‘Oomph’ was influenced by a video that director Sam Brown had previously made for Jay-Z. Playful vignettes featuring oversized Audi technology demonstrated the key features of the car, which were intercut with abstract symbolic elements to create an energetic piece of work that had a strong sense of rhythm and purpose.
Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.