Penny Royal Films
Award: Wood Pencil
Wood Pencil / Branding / Branding Schemes/Small Business / 2012
Penny Royal is a film production company leading the field in animation, visual effects and direction for film, television and online. The directors of Penny Royal required a timeless identity heralding them as the leading production house for high-end film making. Inspired by the humble penny piece, the logo mark balances their initials, P and R, together to create a priceless monogram in copper foil, which appears at the same size as a penny coin across all applications.
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