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Volkswagen Trucks

Award: Wood Pencil

Wood Pencil / Press Advertising / Press Advertising Campaigns / 2011

This campaign highlights the main feature of Volkswagen trucks: they are tailor-made. We created a measuring tape that was a replica of a truck cab. Each of the ads featured the tape measuring the exact size of different types of cargo.

  • Volkswagen Trucks
  • Volkswagen Trucks
  • Volkswagen Trucks
  • Volkswagen Trucks
  • Volkswagen Trucks

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