Pause Bookmark
Award: Wood Pencil
Wood Pencil / Graphic Design / Applied Print Graphics / 2011
Bookmarks are typically used to remind readers which page they last read. As such Penguin Audiobooks designed bookmarks with the audio symbol for pause, to graphically remind book lovers that Penguin also has a range of audiobooks. Distributed as a free gift with all books, the pause bookmark is a marketing tool with a practical function.
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