iPhone La Bascule
Award: Wood Pencil
Wood Pencil / Film Advertising Crafts / Direction for Film Advertising / 2011
CANAL+ is now available on iPhone. In this spot, a television show couple prepare to embrace in the midst of a romantic moment, when their entire world is literally turned on its side. The whole scene is tilted and the couple falls from their set and into the next room. As the set is tipped back again, we learn that this is the work of a viewer watching CANAL+ on an iPhone and tilting the device left and right.
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