To launch the all-new Volkswagen Golf, we set about resurrecting the romance of the Sunday drive to remind people that driving can still be fun. The campaign included two broadcast commercials, national newsprint, and an interactive microsite that invited users to take a musical Sunday drive.
Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.