Different Scents for Different Gents
Award: Wood Pencil
Wood Pencil / TV & Cinema Advertising / TV Commercials 21-40 seconds / 2010
Old Spice is the number one grooming choice for guys, but there are still some people who won’t consider it because they think the brand only offers a single scent. Therefore, this TV campaign was devised to let people know that Old Spice has many different scents – a variety to suit every kind of man.
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