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Convertible

Award: Wood Pencil

Wood Pencil / Press Advertising / Magazines Press Advertising Colour / 2010

The brief was to show the versatility of the Land Rover Defender, and let the market know that it has been available in an almost infinite number of body styles over the years. To build on the earlier ‘Defender Utility’ work, we continued to use the simple line drawing style, and showed the car in as many of its chameleon-like guises as possible.

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