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Lifeguard / Hook / Parachute

Award: Wood Pencil

Wood Pencil / Press Advertising / Magazines Press Advertising Colour / 2010

The aim of this campaign was to show that everyone should be suspicious of a very cheap piece, especially when it is a safety item, even though it seems just as good.

  • Lifeguard / Hook / Parachute
  • Lifeguard / Hook / Parachute
  • Lifeguard / Hook / Parachute

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