EFFP is an independent not-for-profit business consultancy, combining its farming knowledge with food industry expertise to help address structural, commercial and relationship issues. EFFP required a quarterly publication to send to its existing and potential clients to give them a taste of the organisation’s strategic insight and knowledge. We created a large format, black-and-white brochure, entitled ‘View’. The typographically led approach is a distinguishing break from the expected use of corporate styling and generic stock photography so common in this sector. The bold visual language reflects EFFP’s ethos of expert, honest and practical advicedelivered clearly and in a straightforward manner.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.