Swiss International Air Lines commissioned Priestmangoode to design its first-class suite for the company’s newly purchased fleet of A330-300s. The vision outlined by Swiss’s head of cabin interior was to design a first-class seat that was unmistakably Swiss. In other words, to create a product aligned with the brand, which has been developed uniformly across all othermedia, creating a consistent passenger experience. Priestmangoode worked closely with B/E Aerospace to ensure that the consistency and quality of detail required by the Swiss brand was incorporated into all elements of the suite, creating an overall experience of the highestcomfort and quality.
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