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Pain

Award: Graphite Pencil

Graphite Pencil / TV & Cinema Crafts / Editing / 2009

This commercial shows a succession of women in labour. Through a series of cuts it creates a powerful reminder of the pain endured in childbirth. Towards the end a title fades up to the voice-over saying, ‘Nothing is as painful as losing a baby’. You are then directed to the FSID’s website for information and donations.

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