Trouble Maker Campaign
Award: Yellow Pencil
Yellow Pencil / Packaging Design / Packaging / 2009
Wptt Contraceptive wanted to create new packaging with visual impact. The objective was to emphasise the effectiveness of Wptt Contraceptive products by indicating the painful consequences of having sex without a condom. More than 100,000 people have used the condoms, and the sales have increased by 12 per cent.
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