• D&AD Festival
    24-26 April, London
  • 24-26 April, London
Get Your Pass
  • Loading…

Web 2.0

Award: Graphite Pencil

Graphite Pencil / Viral / Animation & Motion Graphics / 2007

Web 2.0 was the winning entry from a viral competition staged by new daily online magazine www.thefirstpost.co.uk. It is a clever stop motion animation that inverts the real and virtual world. The video was released on YouTube and immediately featured on their main landing page. It was picked up by major viral sites and even shown on the BBC's 10 o'clock evening news, as well as viral TV shows in the US. To date, it has received over one million confirmed views.

Want more access to D&AD?

Join D&AD as a Free Member and you’ll be able to view winning work, enter the Awards, download New Blood briefs and get access to even more articles and videos.

Join for free I’m already a member

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again