- Loading…
Come home to The Simpsons
Award: Yellow Pencil
Yellow Pencil / Viral / Direction / 2007
Our brief was to create a film that would position Sky One as the true home of 'The Simpsons'. Our idea was simple: take Springfield to Sheffield and have a real British family rushing home to watch the show just as the Simpsons do in the iconic title sequence. The treatment was critical. Our one rule was that everything we see should be able to happen in the real world. The viral version was downloaded three million times in its first week and the finished film has been endorsed by Matt Groening. The film is still in the top ten most watched virals on YouTube.
Register Now to
Keep Reading
Once registered you will have access to this article and all other feaures, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.
Register Now
Why Register?
Swipe to hide
Why Am I Being Asked
to Register?
We'll ask you to provide a few details about yourself, your current role and what you do. We won't share your information with other parties and won't spam your mailbox.
This site contains over 50 years’ of award winning work, articles, interviews and case studies. Register to gain full access to everything.
Sign In toYour Account
Forgotten password?Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.
