Sublymonal advertising is a cutting edge, totally branded, tongue-in-cheek 'science' that is designed to painlessly integrate the relentlessly refreshing 'Lymon' flavour of Sprite into as many brains as possible. Sublymonal advertising is the opposite of subliminal advertising. It is an overt and blatant attempt to embed the notion of 'Lymon' into young, impressionable minds.
Are you credited on this winning entry?
There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.