In Toronto on October 6th 2005, an advertising copywriter called Neil French gave an unpaid Q & A talk to a few hundred paying attendees. Much to his surprise, the occasion gave rise to nationwide publicity, eventually leading him to resign from the professional position he’d held for three years. Since then he has hardly been able to get a word in edgeways during the commotion, he is now taking this opportunity to tell his side of the story.
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