• My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

Mr Backyard Bug Zapper Inventor

Award: Wood Pencil

Wood Pencil / Radio / Radio Commercials Over 41 Seconds / 2006

ANNOUNCER: Bud Light Presents…Real Men of Genius. SINGER: Real Men of Genius… ANNOUNCER: This Memorial Day, we salute you…Mr Backyard Bug Zapper Inventor. SINGER: Mr Backyard Bug Zapper Inventor... ANNOUNCER: Not content to harmlessly repel insects with lotion, you discovered a way to fry them with electricity until their bodies explode. SINGER: Zap, ka-boom.... ANNOUNCER: Ah the sounds of summer. Crickets chirping. Birds singing. The blood-curdling scream of a moth having 700 volts of electricity shoot through its body. SINGER: Music to my ears... ANNOUNCER: Every night, a magical explosion of exoskeleton and insect goo that can only mean one thing. Summer's here. SINGER: Die bugs, die! ANNOUNCER: So crack open an ice cold Bud Light, Mr June Bug Blaster. Then sit back and watch the fireworks. SINGER: Mr Backyard Bug Zapper Inventor... ANNOUNCER: Bud Light Beer. Anheuser-Busch, St Louis, Missouri.

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again