• D&AD Festival
    24-26 April, London
  • 24-26 April, London
Get Your Pass
  • Loading…


Award: Wood Pencil

Wood Pencil / Product Design / Work & Industry / 2006

The brief was to design and produce a 30 x 20 - metre free standing contemporary portable building for an event staged at ‘Goodwoods Festival of Speed’. The structure needed to present itself as a museum of modern art. The whole structure was to be white so the form needed to entirely capture that message. The structural integrity was taken as the starting point for generating various approaches to the form. Horizontal patterning has been previously looked at to transfer the stresses from the central truss evenly along the parameter base of the structure, reducding the need for metal trussing by 80 percent. In this case, it was also found that the horizontal patterning left a clear event space.

Want more access to D&AD?

Join D&AD as a Free Member and you’ll be able to view winning work, enter the Awards, download New Blood briefs and get access to even more articles and videos.

Join for free I’m already a member

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again