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Lemon Jelly

Award: Wood Pencil

Wood Pencil / Packaging Design / Packaging Design / 2006

It is a long-standing tradition that Lemon Jelly’s packaging has no type in order to create artwork with a minimum of interference from commercial constraints. In a nod to the track’s title, this sleeve for ‘Make Things Right’ is intended to be an interactive abstract piece for the owner to play with. By alternating the position of the two 7-inch inner sleeves and the labels of the records themselves, many different sleeve permutations are possible (note the different size holes on each side of the inner sleeves). Although to a lesser extent, the same is true on the CD sleeve, which also has more visible layers than the 7-inch vinyl package thus creating a feeling of depth.

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