• My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

New Blood Entry — One Smartphone Away

Award: Wood Pencil

giffgaff / 2022

As migrants often lose their mobile phones while leaving their home countries or run out of data, it is hard for them to get in touch with their families when they arrive.

GiffGaff wanted to help them, by encouraging people to donate their old mobile phones to refugees. We placed some billboards around the city to show their difficult journey and raise awareness about the problem. The percentage of people who joined the initiative appeared on the screens, also providing an indication on the country’s general feeling on the matter.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again