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New Blood Entry — Raising the Roof

Award: Wood Pencil

Nationwide & Shelter / 2018

Raising the Roof is a campaign which focuses on the communities living in tower blocks nationwide.

The purpose of the campaign is to demonstrate how traditional ideals of the home have changed, and serves to encourage people to celebrate their homes wherever they are.

Not everyone's idea of home is the same, but everyone should have a place to proudly call home.

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