• D&AD Awards 2018
    Extended Deadline 28 Feb
  • Extended Deadline
  • 28 February
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New Blood Entry — Project Scapegoat

Award: In Book

WPP - Change habits, change the world / 2014

The Global crisis is real. And as the word "crisis" suggests, it's something we have to deal with immediately. With "Project Scapegoat" we've taken a new, quirky and irreverent approach to make people realize the seriousness of the situation. Based on the human insight that if you mess up you can either take responsibility... or you can take the easy way out and blame someone else, we've made this project. Enjoy!

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